Company profile
 Modern Rice & General Mills
was established in the year 1981 with a vision to consolidate the
fragmented basmati rice industry. In a short span of time it has
risen to be one of the leading millers and exporters in the industry
under the guided management of Mr. Vinod Malik,
Mr. Davinder Malik and Mr.
Devraj Malik. A unique business model, out of the box approach
of the management, and the goodwill of the customers has enabled
the company to consolidate on its leadership position.
We are placed in the best basmati paddy region in Karnal district
of Haryana. We had been the suppliers to all top exporters of India
and currently supplying to major bulk rice buyers of Europe, New Zealand, Australia, Canada, Saudi
Arabia and U.A.E.
our presence
Modern Rice & General Mills is having niche in Rice
market for producing finest sortex cleaned parboiled rice. We have
our presence in domestic market through our Bul-Bul Brand
Rice.
our vision
To preserve
and enrich the legacy of Basmati in India by ensuring genetic integrity
of the seed. We encourage farmers to adopt scientific agricultural
practices and world-class rice processing technologies
to emerge as the industry benchmark for product quality and customer
service.
our mission
As one of the world's leading Basmati millers and exporters, we are committed to deliver precision-perfect
quality to our customers; nurture a professional work environment,
which fosters employee excellence, growth and job satisfaction;
and build a financially strong, growth oriented company that creates
value for our stakeholders.
future plans
Modern Rice & General Mills endeavours to strengthen
its relationship with everyone associated with the company. It has
equipped itself with powerful strategies to face any challenge in
the future. Our vast procurement network helps the company to acquire superior
quality of rice at low cost, to maintain regular flow of raw material
and to strengthen the company's relationship with the farmers.
There is a huge demand for parboiled rice in the Gulf and this
will be a major driving force behind the company's exports in the
coming year. Modern Rice & General Mills is fully equipped to capitalize on the
growing demand of basmati rice. |
